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NEW PRODUCT REVIEW: SEDUSA HAIR CURL DIFFUSER

Be a Beach Babe with the Sedusa
We’ve all spent the last few seasons striving to achieve that smooth, sheer straight look! Sooner or later, curls are going to be back in style and instead of reaching for the curling tongs there is a fun alternative. Women of all ages can now get beach babe waves, glamour puss curls and funky kinks with a revolutionary new gadget!

The Sedusa, which not only creates perfect curls quickly and healthily is helping to build a business empire to rival hair giants GHD and is out to stop the nation damaging their hair!
The product, a stylish dome design, has already had celebrity interest, exceeded sales expectations and is predicted to be the next hair craze for women everywhere. It has been featured on GMTV, UK Living, Clothes Show Live and in Black Hair and Beauty Magazine.

Created by Antony Popadich, a professional stylist with over 20 years experience in cutting and styling hair who saw a giant gap in a market obsessed with straight hair. He said: “Three years ago, many would have laughed at the thought of curly hair coming back into fashion as the nation became obsessed with straighteners. However beautiful natural looking curls are one of the hottest trends for this year and people
want to create long wavy tresses and loose spiral styles.”

The futuristic deep bowl design enables the user to place their hair inside the bowl whilst drying. This benefits the hair by drying it quickly, reducing the exposure to heat and helping the hair stay in place for longer. These factors have earned the Sedusa high praise from women’s nationals including Marie Claire.
• Creates salon style curls, waves and volume - even on the straightest of hair!
• Fits securely to most professional hair dryers
• Works on almost all hair types, including naturally curly or frizzy hair
• Results will be totally unique to you and your hair type, length and texture
• Doesn’t cause heat damage like straighteners or tongs
• Enables your hair to be dried in one easy section

Q: Why use Sedusa over other methods of curl enhancement?
A: Conventional Diffusers were invented to aid scrunch drying hair, which today may make hair appear dry and dated. Straightening irons and curling tongs are fiddly, time consuming and may cause heat damage to the hair, with the additional challenge of reaching the back of your hair. Heated rollers or bendies are also fiddly and time consuming and may create a dated style. Perms are inflexible and may damage the condition of the hair when combined with hair colouring.

Q: What heat setting should I use on my hairdryer?
A: Hair Dryers can reach extremely high heats; therefore the manufacturers recommend that when using a Sedusa diffuser, dryers should be used at the lower heat setting. Sedusa must only be used with professional rated hair dryers built for connection to a 230 Volts A.C. supply. Dryers recommended for use with the Sedusa include: WAHL AF3400, Babyliss Pro Speed 2000 and all Parlux hair dryers.
The Sedusa diffuser is made from high quality, long lasting material, which is translucent allowing you to see hair during use and prevent over drying.

Q: Which products do you recommend I use with my Sedusa?
A: Sedusa works extremely well with Paul Mitchell Round Trip, Fudge Skrewd, Wella System Professional Hyper Curl and Joico Curl Revitaliser.

Q: Does Sedusa work with all hairdryers?
A: The Sedusa Diffuser is designed to fit most professional hairdryers. The rubber harness prevents the Sedusa from falling off your drier during use or breaking when you push your drier in.

Q: Is Sedusa suitable for Afro or mixed race hair?
A: Sedusa provides excellent results on mixed race hair when used with a curl defining product to help prevent frizz, however results on afro hair are limited.

Q: Will Sedusa work on Hair Extensions?
A: Yes, the results on 100% Human hair extensions are fabulous. However, we do not recommend you use Sedusa on man made hair extensions.

Since going into production last year the Sedusa has frequently sold out from its exclusive distribution network, prompting production to move to Chester and upgrade manufacturing numbers. The Sedusa Hair Diffuser retails at £39.75.

If you’re interested in finding out when this new product will be available from www.UKHairdressers.com please email: heather@ukhairdressers.com


Article by Heather Bell.



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